Singles turn to social media for Valentine’s Day
Facebook, Twitter and Snapchat are becoming crucial tools for sending Valentine’s wishes, especially for those without a partner.
According to a Soasta survey conducted by Harris Poll, 79% of under 18s and 71% of adults in the US will be wishing someone a happy Valentine’s Day this year.
And while married couples are most likely to opt for traditional methods such as buying and sending cards to each other, 40% of single adults will be turning to social media to express their love.
That’s more than under 18s (37%) and those with a husband or wife (28%).
Soasta’s study was conducted online and polled 2046 adults aged 18 or over and 1,158 youths aged from 8-18.